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REFERENCES Alm, A. L., Colglazier, W., and Kates-Garnick, B. (1981) Coping with interruptions. In D. A. Deese and J. S. Nye, eds., Energy and Security. Cambridge, Mass.: Ballinger. Aronson, E. (1969) The theory of cognitive dissonance: a current perspective. In L. Berkowitz, ea., Advances in Experimental Social Psychology, Vol. 4. New York: Academic Press. Aronson, E., and Mills, J. (1959) The effect of severity of initiation on liking for a group. Journal of Abnormal and Social Psychology 59:177-181. Aronson, E., and O'Leary, M. (1980) Prompts vs. Modeling as Techniques to Induce Energy Conservation: A Field Experiment. Unpublished paper, Department of Psychology, University of California, Santa Cruz. Axsom, D., and Cooper, J. (1980) Reducing weight by reducing dissonance: The role of effort justification in inducing weight loss. In E. Aronson, ea., Reading About the Social Animal. 3rd ed. San Francisco: Freeman. Bezdek, R. H., and Taylor, W. B., Jr. (1981) Allocating petroleum products during oil supply disruptions. Science 212:1357-1363. Black, J. S. (1978) Attitudinal, Normative, and Economic Factors in Early Response to an Energy-Use Field Experiment. Unpublished doctoral disseration, Department of Sociology, University of Wisconsin. Bleviss, D. L. (1980) Unpublished proceedings of the Multifamily and Rental Housing Workshop, a conference organized by the Federation of American Scientists Fund, Washington, D. C., December. Borgida, E., and Nisbett, R. (1977) The differential impact of abstract vs. concrete information on ~1

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53 Latane, B., and Darley, J. M. (1970) The Unresponsive Bystander: Why Doesn't He Help? New York: Appleton-Century-Crofts. Lave, C. A. (1980) Conservation of energy in the urban passenger sector: a general principle and some proposals. Transportation Research-A 14A:321-326. Leonard-Barton, D. (1981) The diffusion of active residential solar energy equipment in California. In A. Shama, ea., Marketing Solar Energy Innovations. New York: Praeger Press. Leonard-Barton, D., and Rogers, E. M. (1979) Adoption of Energy Conservation Among California Homeowners. Paper presented to the International Communication Association, Philadelphia. Lewis, W. (1980) Reducing U. S. Oil Vulnerability: Energy Policy for the 1980's. Washington, D.C.: Department of Energy. Morrison, P. A. (no date) How Demographic Trends May Shape Residential and Personal Transportation Energy Use in the U.S. Unpublished paper prepared for the Rand Corporation. Nisbett, R. E., Borgida, E., Crandall, R., and Reed, H. (1976) Popular induction: information is not always informative. In J. S. Carroll and J. W. Payne, eds., Cognition and Social Behavior 2:227-236. Olsen, M. E. (1981) Consumers' attitudes toward energy conservation. Journal of Social Issues 37(2):108-131. Oskamp, S. (1981) Energy conservation by industrial and commercial users: two surveys. Journal of Environmental Systems 10:201-213. Rogers, E. M., with Shoemaker, F. Communication of Innovations. Ross, M. H., and Williams, R. H. Regaining Control. New York: McGraw-Hill. Sant, R. W. (1979) The Least-Cost Energy Strategy. Pittsburgh, Pa.: Carnegie-Mellon University Press. Schnaiberg, A. (1980) The Environment: From Surplus to Scarcity. New York: Oxford. Sherif, M. (1935) A study of some social factors in perception. Archives Psychology 187 (whole no.). Socolow, R., ed. (1978) Saving Energy in the Home: Princeton's Experiments at Twin Rivers. Cambridge, Mass.: Ballinger. Solar Energy Research Institute (1981) A New Prosperity: Buildinq a Sustainable Energy Future. Andover, Mass.: Brick House. (1971) The New York: Free Press. (1981) Our Energy:

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54 Stern, P. C., Black, J. S., and Elworth, J. T. (1981) Home Energy Conservation: Issues and Programs for the 1980s. Mount Vernon, N.Y.: Consumers Union Foundation. Stern, P. C., and Gardner, G. T. (1981) Psychological research and energy policy. American Psychologist 36(4):329-342. Stobaugh, R., and Yergin, D., eds. (1979) Energy Future. New York: Random House. U.S. Senate, Committee on Energy and Natural Resources (1980) The geopolitics of oil. Science 210:1324-1327. Wicklund, R., and Brehm, J. (1976) Perspectives on Cognitive Dissonance. New Jersey: Lawrence Erlbaum Associates.