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Food Marketing to Children and Youth: Threat or Opportunity?
Stem Cell Bank Program, and the IOM Roundtable on Environmental Health Sciences, Research, and Medicine. Earlier National Academies’ service includes the Food and Nutrition Board and the Committee on Agricultural Biotechnology, Health, and the Environment.
Daniel R. Anderson, Ph.D., is a Professor in the Department of Psychology at the University of Massachusetts. He received his Ph.D. in psychology from Brown University. Dr. Anderson’s research focuses on children and television, particularly the cognitive and educational aspects. His published work concerns attention, comprehension, viewing behavior, and the long-term impact of television on children’s development. Dr. Anderson’s current research interests include toddler understanding of television, the effects of adult background television on infant and toddler behavior, and brain activation during television viewing. He is currently on national advisory boards for PBS Ready to Learn, Children’s Digital Media Center (CDMC), and the Children’s Advertising Review Unit of the Council of Better Business Bureaus. Dr. Anderson has been involved in the development of many television programs, including Allegra’s Window, Gullah Gullah Island, Bear in the Big Blue House, Blue’s Clues, and Dora the Explorer. He was also an advisor to Captain Kangaroo, The Wubbulous World of Dr. Seuss, Sesame Street, and Fimbles (BBC).
J. Howard Beales III, Ph.D., is an Associate Professor of Strategic Management and Public Policy at George Washington University in Washington, DC. From 2001 to early August 2004, Dr. Beales served as Director of the Bureau of Consumer Protection at the Federal Trade Commission (FTC), where he was responsible for the development and implementation of the National Do Not Call Registry. Dr. Beales received his Ph.D. in economics from the University of Chicago and his B.A. in economics from Georgetown University. Dr. Beales began his career at the FTC in 1977 as an economist specializing in consumer protection. In 1981, he was appointed Assistant to the Director of the Bureau of Consumer Protection, the first economist to hold that position, and served as Associate Director for Policy and Evaluation in the Bureau from 1983 to 1987. He developed policy in a number of key areas, including the Commission’s Deception and Advertising Substantiation Policy Statements. Dr. Beales left the FTC in 1987 for a 1-year appointment as Branch Chief in the Office of Management and Budget’s Office of Information and Regulatory Affairs, where he managed the review of regulations proposed by the Departments of Labor, Health and Human Services (DHHS), Housing and Urban Development, and Treasury. His areas of expertise include consumer research, contract law, economics of commercial free speech, applied microeconomics, marketing and advertising, public policy toward business, and safety and health regulations.