Box 1

Growing up in a Media Saturated Environment

The average American home contains:

  • 3.5 Television (82 percent of families have cable access or satellite TV)

  • 1.9 VCRs/DVD players

  • 1.5 Computers (74 percent of families have internet access; 60 percent have instant messaging software)

Children use electronic media from 2 to 5 hours daily, spending more time with television than in any other activity except sleep.

75 percent of children ages 8–18 have a television in their bedroom; 36 percent of children ages 0–6 do.

44 percent of children ages 8–18 use a computer every day, and 39 percent play video games every day.

Source: Vandewater and Lee (2006)



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