William J. Cox, a professor of crop science, joined the Cornell University faculty on an extension–research appointment in 1984. He has served in several capacities, including department associate chairman and extension leader. He recently evaluated the effects of transgenic seed on the yield and economics of corn production. His research also focuses on the environmental, biotic, and management interactions that influence the growth, development, yield, and quality of corn, soybeans, and wheat. He collaborates closely with soil scientists, animal scientists, plant pathologists, entomologists, and plant breeders in an effort to quantify whole-plant physiological responses of the crop to the environmental, biotic, and crop management interactions. He is a senior associate editor of the Agronomy Journal and the electronic publication Crop Management. Dr. Cox holds a Ph.D. in crop science from Oregon State University. He received an M.S. in agronomy from California State University-Fresno and a B.S. in history from the College of the Holy Cross.


Jorge Fernandez-Cornejo is an agricultural economist in the Resource and Rural Economics Division of U.S. Department of Agriculture Economic Research Service (ERS). He currently works on the adoption and diffusion of agricultural technologies, agricultural biotechnology, and economics of biofuel production. Since joining ERS in 1990, Dr. Fernandez-Cornejo has researched U.S. farmers’ experience with biotechnology in the first decade of its adoption and the effects of the technology on farmers’ decision-making process. He has also studied the seed industry. He has a Ph.D. in operations research and agricultural economics and a master’s in chemical engineering from the University of Delaware, an M.A. in energy and resources from the University of California, Berkeley, and a B.S. in industrial engineering. Dr. Fernandez-Cornejo has expertise in agricultural economics, farm management, integrated pest management, and farm-level impacts of transgenic seed.


Raymond A. Jussaume, Jr., is professor and chair of the Department of Community and Rural Sociology at Washington State University. His academic appointment includes teaching, extension–outreach, and research. The main thrust of his research has been to contribute to a growing international research agenda on the globalization of agri-food systems and various strategies for improving agricultural sustainability. Most recently, much of his research has been focused on how agricultural sustainability can be enhanced by increasing the extent to which agri-food systems are “localized”. He recently published several journal articles evaluating Washington State farmers’ attitudes toward biotechnology. Dr. Jussaume was a participant at the National Research Council’s Conference on Incorporating Science, Economics, and Sociology in Developing Sanitary and



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