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B
Workshop Agenda
NOVEMBER 8, 2010
1:00 p.m. Welcome Michael Moloney,
Director, Space Studies Board (SSB)
1:05 p.m. Keynote Introduction Charles Kennel, SSB Chair
1:15 p.m. Keynote Address: “No Guts . . . No Glory.
Why NASA Needs to Relish the Risk to Stay Relevant”
Speaker: Miles O’Brien, Media Consultant and Chair, Education and Public
Outreach Committee of the NASA Advisory Council
Audience Interaction with Speaker
2:15 p.m. Session 1: Answering Grand Questions
This session will address the contribution of the space program over the past 50 years to
answering a number of “Grand Questions” of science and exploration, as identified by
the SSB, and set the scene for the subsequent 5 sessions which will address potential
future contributions.
Moderator: Charles Kennel, SSB Chair
Panelists: Miles O’Brien, Television and Internet Science Journalist
Christie Nicholson, Journalist and Online Contributor, Scientific
American
Speaker: Roger-Maurice Bonnet, Executive Director, International Space Science
Institute
Panel Interaction with Speaker
Audience Interaction with Speaker and Panelists
4:15 p.m. Session 2: Understanding the Universe: How Did It Begin and How Is It Evolving?
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Through the use of space systems we are able to study the universe from early in its
formation up to the present day, unencumbered by constraints inherent in observing it
from the ground. As such the universe becomes a “laboratory.”
Moderator: Alan Dressler, SSB Member
Panelists: Miles O’Brien, Television and Internet Journalist
Linda Billings, George Washington University School of Media and
Public Affairs
Speaker 1: Roger Blandford, Professor of Physics at Stanford University and Chair,
Astronomy and Astrophysics Decadal Survey (Astro2010)
Speaker 2: Jean-Pierre Swings, Professor, Université de Liège, Institut
d’Astrophysique et de Geophysique and Chair, European Space Sciences
Committee
Panel Interaction with Speaker
Audience Interaction with Speaker and Panelists
5:45 p.m. Close of the Day’s Workshop Activities Charles Kennel, SSB Chair
NOVEMBER 9, 2010
8:45 a.m. Opening Remarks Charles Kennel, SSB Chair
9:00 a.m. Session 3: Are We Alone?
This is an issue that spans the gamut from trying to detect microbial life beyond Earth to
the Search for Extraterrestrial Intelligence. Space systems and technology have and will
continue to play key roles in these endeavors.
Moderator: Robert T. Pappalardo, SSB Member
Panelists: Marc Kaufman, Journalist, The Washington Post
Stephen Mautner, National Academies Press
Speaker 1: Sara Seager, Professor of Planetary Science and Professor of Physics,
Massachusetts Institute of Technology, and author of Is There Life Out
There? The Search for Habitable Planets
Speaker 2: Steven Benner, Distinguished Fellow, Foundation for Applied Molecular
Evolution
Panel Interaction with Speaker
Audience Interaction with Speaker and Panelists
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11:00 a.m. Session 4: Understanding the Solar System: How Did It Begin and How Is It Evolving?
Space systems have played, and will continue to play an important role in the remote and
in situ study of all aspects of the solar system.
Moderator: Charles Woodward, SSB Member
Panelists: Andrew Lawler, Science Journalist
Dietram A. Scheufele, Professor and Chair of Science Communication,
University of Wisconsin, Madison
Speaker 1: Heidi B. Hammel, Senior Research Scientist and Co-Director of
Research at the Space Science Institute
Speaker 2: Edward C. Stone, David Morrisroe Professor of Physics and Vice
Provost of Special Projects, California Institute of Technology, and
Former Director of the Jet Propulsion Laboratory
Panel Interaction with Speaker
Audience Interaction with Speaker and Panelists
1:45 p.m. Session 5: The Earth: Will It Remain a Hospitable Home for Humanity in the Future?
The space program has made extensive and at many times essential contributions to the
monitoring of Earth and its environment. In a time of global climate change, major
environmental degradation, etc, the future of the planet and the role space will play in
that future merits serious attention.
Moderator: Molly Macauley, SSB Member
Panelists: Andrew Lawler, Science Journalist
Christie Nicholson, Journalist and Online Contributor, Scientific
American
Speaker 1: Berrien Moore III, Dean, College of Atmospheric and Geographic
Sciences, University of Oklahoma
Speaker 2: Roger-Maurice Bonnet, Executive Director, International Space Science
Institute, and Co-Author of Surviving 1,000 Centuries: Can We Do It?
Panel Interaction with Speaker
Audience: Interaction with Speaker and Panelists
4:15 p.m. Session 6: What Could the Future Hold for Humans in Space?
Mankind has been a space faring species for over five decades, but, apart from the
Apollo program, has yet to venture further than low Earth orbit. The session will address
potential scenarios for the future of human spaceflight.
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Moderator: Elizabeth R. Cantwell, SSB Member
Panelists: Marc Kaufman, Journalist, The Washington Post
Linda Billings, George Washington University School of Media and
Public Affairs
Speaker 1: Jeff M. Bingham, Senior Advisor on Space and Aeronautics, Republican
Staff, U.S. Senate Committee on Commerce, Science, and
Transportation, Subcommittee on Science and Space
Speaker 2: Kim Stanley Robinson, Author
Panel Interaction with Speaker
Audience Interaction with Speaker and Panelists
5:45 p.m. Close of the Day’s Workshop Activities Charles Kennel, SSB Chair
NOVEMBER 10, 2010
8:45 a.m. Opening Remarks Charles Kennel, SSB Chair
9:00 a.m. Session 7: Inspiring Public Interest in Space Research and Exploration: Communication
Challenges and Opportunities
Taking into account the discussions of the previous two days, this session will focus on
how professional communicators can best make space research and exploration stories
related to the “Grand Questions” compelling to public audiences. What narrative
strategies and techniques will most effectively communicate the meaning, value, and
excitement of future NASA missions? What pitfalls should be avoided?
Moderator: Joan Vernikos, SSB Member
Panelists: Gregory Benford, Professor of Physics and Astronomy, University of
California, Irvine
Jean-Pierre Swings, Université de Liège (Belgium) and Chair of the
European Space Sciences Committee of the European Science
Foundation
Speaker 1: Dietram A. Scheufele, Professor and Chair of Science Communication,
University of Wisconsin, Madison
“News, Narratives, and Emerging Technologies: The ‘Science’ of
Communicating Science”
Speaker 2: Marc Kaufman, Science Reporter and Editor, Washington Post
“Writing about the Science, the Scientists and the Adventure of
Astrobiology”
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Speaker 3: Linda Billings, Research Professor, George Washington University, and
Principal Investigator, NASA Astrobiology Program
“Building Long-term Constituencies for Space Exploration: The
Challenge of Raising Public Awareness”
11:15 a.m. Session 8: Communicating Pathways to the Public: Reading, Watching, Interacting
The final panel will address the unique capabilities, as well as the limitations, of the
types of media available today to reach the public with stories of space research and
exploration. Experts from the world of print, TV, and the Internet will discuss the
relative merits of story-telling using the platforms of readable content, video
programming, and social media. How do these approaches vary in their power to inspire
and motivate? How can they potentially complement each other in an overarching
communications strategy?
Moderator: Joan Johnson-Freese, SSB Member
Panelists: Jean-Claude Worms, European Science Foundation
Sara Seager, Professor of Planetary Science and Physics, Massachusetts
Institute of Technology
Speaker 1: Andrew Lawler, Science Journalist
“Reading the Story”
Speaker 2: Dexter Cole, Vice President of Programming, The Science Channel
“Watching the Story”
Speaker 3: Christie Nicholson, Journalist and Online Contributor, Scientific
American Online
“Interacting with the Story”
1:00 p.m. Summary and Wrap-up Charles Kennel, SSB Chair
1:15 p.m. Workshop Adjourns
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