Speaker 3:

Linda Billings, Research Professor, George Washington University, and Principal Investigator, NASA Astrobiology Program
“Building Long-term Constituencies for Space Exploration: The Challenge of Raising Public Awareness”

 
11:15 a.m. Session 8: Communicating Pathways to the Public: Reading, Watching, Interacting
 
  The final panel will address the unique capabilities, as well as the limitations, of the types of media available today to reach the public with stories of space research and exploration. Experts from the world of print, TV, and the Internet will discuss the relative merits of story-telling using the platforms of readable content, video programming, and social media. How do these approaches vary in their power to inspire and motivate? How can they potentially complement each other in an overarching communications strategy?
 

Moderator:

Joan Johnson-Freese, SSB Member

 

Panelists:

Jean-Claude Worms, European Science Foundation

 
 

Sara Seager, Professor of Planetary Science and Physics, Massachusetts Institute of Technology

 

Speaker 1:

Andrew Lawler, Science Journalist “Reading the Story”

 

Speaker 2:

Dexter Cole, Vice President of Programming, The Science Channel “Watching the Story”

 

Speaker 3:

Christie Nicholson, Journalist and Online Contributor, Scientific American Online
“Interacting with the Story”

 
1:00 p.m. Summary and Wrap-up

Charles Kennel, SSB Chair

 
1:15 p.m. Workshop Adjourns



The National Academies | 500 Fifth St. N.W. | Washington, D.C. 20001
Copyright © National Academy of Sciences. All rights reserved.
Terms of Use and Privacy Statement