has been created for them.” In this case messaging is trying to build pride in self, an awareness for and tolerance of others, and an opportunity to identify models for pro-social behavior onscreen.

Dr. Rosenberg said that these examples of messaging demonstrate the power of going beyond the individual level. It is important, he said, to realize the ability of technology to bring these messages out and to make communication a shared experience for everybody. He also emphasized the importance of the ability of technology to amplify rather than supplant one-to-one interactions.

BOX 4-1
Key Messages Raised by Individual Speakers

•   Information and communications technologies play a powerful role in spreading messages, building movements, and reaching vulnerable, isolated populations.

•   The spread of information and communications technologies can positively affect those vulnerable and isolated populations most at risk for violence, but it could be useful to further explore how best to maximize the advantages of such technology while minimizing the disadvantages.

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