commodate the constant reconfiguring of the “triple helix” of industry, academia, and government that our changing public health landscape demands. “The targets are moving,” he said. “For the longest period of time it might have been communicable diseases. Now we’re talking about an era where our principal focus is on non-communicable diseases. In the future, non-communicable diseases will remain a problem, but it might also actually be the case that we get so good at dealing with non-communicable diseases of the body that we find our major struggle will be to cope with people who live longer physical lives but their minds do not stay as healthy.” In response to the triple helix, one participant suggested the metaphor be amplified, perhaps to a “double, double helix,” to include the public, such as through the involvement of public-interest NGOs.