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OCR for page 148
SECTION VI--GUIDANCE FOR IMPLEMENTATION OF THE AASHTO STRATEGIC HIGHWAY SAFETY PLAN
Implementation Step 7: Submit Recommendations for Action
by Top Management
General Description
The working group has completed the important planning tasks and must now submit the
results and conclusions to those who will make the decision on whether to proceed further.
Top management, at this step, will primarily be determining if an investment will be made
in this area. As a result, the plan will not only be considered on the basis of its merits for
solving the particular problems identified in this emphasis area (say, vis-à-vis other
approaches that could be taken to deal with the specific problems identified), but also its
relative value in relation to investments in other aspects of the road safety program.
This aspect of the process involves using the best available communication skills to
adequately inform top management. The degree of effort and extent of use of media should
be proportionate to the size and complexity of the problem being addressed, as well as the
degree to which there is competition for funds.
The material that is submitted should receive careful review by those with knowledge in
report design and layout. In addition, today's technology allows for the development of
automated presentations, using animation and multimedia in a cost-effective manner.
Therefore, programs involving significant investments that are competing strongly for
implementation resources should be backed by such supplementary means for
communicating efficiently and effectively with top management.
Specific Elements
1. Submit recommendations for action by management
1.1. "Go/no-go" decision
1.2. Reconsideration of policies, guidelines, and specifications (see Step 3)
1.3. Modification of the plan to accommodate any revisions to the program
framework made by the decision makers
2. Working group to make presentations to decision makers and other groups, as needed
and requested
3. Working group to provide technical assistance with the review of the plan, as requested
3.1. Availability to answer questions and provide further detail
3.2. Assistance in conducting formal assessments
VI-17
