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OCR for page 79
Identifying Available Resources to Enhance Air Service 81
· Convention and visitors bureaus, and tourism authorities understand the inbound business
and leisure markets.
· Hospitality industry consists of mainly hotels and restaurants.
· Chambers of commerce are forums where local businesses can jointly provide guidance
regarding their air service needs.
Summary
· ASD programs must be supported by adequate financial and human resources.
· Financial support may be available from numerous sources, including airport operations
budgets, the local business community, federal grants, state programs, and other area stake-
holders.
· In-kind contributions and other partnerships also can be valuable resources for ASD teams.
· Successful ASD teams comprise a range of professionals who contribute specialized skills. These
professionals may include in-house airport staff, consultants, or other local professionals.
· Engaging an ASD consultant taps into a wealth of industry knowledge and contacts and helps
focus ASD efforts.
· A broad-based airport support task force can be extremely valuable in building support for--
and establishing the credibility of--ASD programs.
