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32 CHAPTER 5 Strategies to Address Constrained Public Parking The variety of strategies airport operators may consider when Sometimes an airport operator will adopt more than one strat- addressing constrained public parking conditions are discussed egy to resolve public parking constraints. in this chapter. Some strategies are intended to resolve ongoing General strategies included in this category are as follows: constraints, while others are short-term operational solutions that are intended to address a specific constrained parking · Increase public parking supply, period or event, such as a holiday or spring and summer vaca- · Introduce new parking products, tion periods. · Reallocate supply among public parking products, Strategies discussed in this chapter are categorized accord- · Adjust parking rates, ing to whether they are best suited to address an ongoing or · Introduce technology improvements, and a short-term constraint; however, airport operators may · Promote use of HOV modes. find that a strategy typically used by other airport operators to address short-term constraints suits that airport opera- Increase Public Parking Supply tor's needs to manage an ongoing constraint. The financial, vehicle traffic, environmental, and customer service con- This strategy involves increasing the parking supply to siderations for each strategy are presented at the end of this accommodate demand, which can be accomplished by increas- chapter to facilitate the comparison of considerations among ing the number of permanent public parking spaces or by pro- strategies. Subsequent chapters related to strategies that viding additional parking spaces on a temporary basis during address or resolve constrained parking conditions include busy periods, referred to as overflow parking. the following: · Chapter 6 presents methodologies to predict the outcomes Permanent Parking Inventory of strategies under consideration. An airport operator can add capacity to the public parking · Chapter 7 provides guidance on how to select the inventory in several ways--by providing a new parking facil- most appropriate strategies from among those under ity, by adding capacity to an existing parking facility, or by re- consideration. assigning parking spaces used for a different purpose to public · Chapter 8 presents information on ways to evaluate the parking. Reassigning other parking spaces to public parking effectiveness of strategies that have been implemented at an typically involves converting spaces previously assigned to air- airport. port employees or rental car companies. Strategies to Respond Overflow Parking Inventory to Ongoing Constraints An overflow parking facility is typically defined as an area Strategies in this category are largely intended to resolve, not regularly in service for public parking that may be used for prevent, or manage an ongoing parking constraint. These parking during periods when parking is constrained. These strategies require advanced planning, often require capital facilities are opened only when needed. The overflow facilities investment, and may require executive or regulatory approval. may or may not be owned by the airport operator and can