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BUILDING ON CHANGE-DRIVEN MOMENTUM
In response to some of the major external events, key external stakeholders, policy
makers, and the public have developed expectations that a specific transportation
agency response will minimize the potential impact of similar events in the future. It is
no surprise, therefore, that major external events have been associated with enabling,
if not forcing, change associated with nearly all of the significant progress made by
several of the state DOTs with the more mature programs. The events reduce the bar-
riers to otherwise difficult or expensive organizational changes, increased funding, and
changed relationships with external partners (such as law enforcement). Transporta-
tion change managers--middle or top management--can capitalize on the opportunity
to institute such important changes that otherwise might not be possible.
However, effectively capitalizing on such events requires that the agency have a
general strategy in place to seize these windows of opportunity to standardize and
extend the specific event-driven program and organizational changes into improved
day-to-day SO&M across the agency as a whole. Even in constrained contexts, it can
be extremely valuable to have an improvement program on the shelf to use when cir-
cumstances permit focusing on the key elements most directly implicated, as well as to
use to seize the momentum for more general improvements.
CHANGE MANAGEMENT TACTICS
The Institutional Capability Maturity Model is not the complete recipe for change
management; it provides a framework for determining what needs to be done and the
strategies for making institutional changes in a direction that is more supportive to
aggressive congestion management. However, the strategies themselves must be man-
aged and carried out by appropriate staff. The guide is not intended to provide gen-
eral change management tactics. There is substantial existing strategic management
literature, including approaches such as process engineering, balanced scorecards, and
Baldrige criteria. Each of these approaches includes a version of the standard, generic
steps of change management that would be generally applicable to all the components
of the guide. They typically include the following:
· Joint (consensus) identification of the problem, opportunity, or challenge within
the change manager's span of control or influence to create a sense of urgency. This
activity is clearly relevant to institutional maturity in congestion management; the
focus of an agency culture shifts toward operations--based on both the constraints
facing alternative service improvement options and the potential of congestion man-
agement opportunities. An understanding of these technical issues is an essential point
of departure.
· Developing a vision and defining the general changes needed and the specifics for
priority components, which may be limited by the change manager's span of control
(see below). This activity corresponds to the adoption of the Institutional Capability
Maturity Model as the template for managed change and the development of a com-
mitment to use it on a continuing basis as a component of formal strategic planning.
10
GUIDE TO IMPROVING CAPABILITY FOR SYSTEMS OPERATIONS AND MANAGEMENT