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OCR for page 37
27 SMART CARDS AND STORED-VALUE CARDS be either off-board or on-board the vehicle. For instance, SFMTA has some buses with door-mounted verification Smart fare cards are becoming increasingly prominent for devices inside the bus on the stanchion nearest the doors. North American metropolitan transit operators. This survey In the subway stations, the verification devices are at the found that 13 (43%) of the 30 PoP operators have smart card platform entrances. Systems with bus and LRT opera- fare media, either contactless or magnetic stripe. More than tions would likely have a combination, as in San Fran- two-thirds of these operators use contactless, reloadable cisco. Seven of the 11 respondents indicated that their cards. The resulting breakdown of type of card by number of patrons must tag-in or swipe at an off-board platform operators is as follows: verification device. Contactless, reloadable 9 Ten of the 12 (83.3%) respondents indicated that their rid- ers do not have to tag-off or swipe at a verification device Contactless, nonreloadable 2 when exiting the vehicle or platform. Magnetic stripe, reloadable 1 For inspection purposes and fare payment verifica- tion, there are two ways to validate fare payment. One way Magnetic stripe, nonreloadable 1 is through a verification unit mounted on the vehicle near the driver. This on-vehicle method would be mainly used As shown in Table 32, these smart cards can be purchased on buses and would not be common on rail services. For in various ways, with the most prevalent being at third-party rail services, the verification is by inspection personnel outlets throughout the region [72.7% (8 of the 11 respon- with handheld verification devices. Most of the operators dents)] and at the transit agency's office (63.6%). responded that their inspection force has handheld equip- ment (11 of the 13). TABLE 32 HOW STORED-VALUE CARDS ARE PURCHASED TRANSIT INDUSTRY PULSE REGARDING Method n % PROOF-OF-PAYMENT FARE COLLECTION At station: ticket vending machine(s) on platform 3 27.3 The survey also sought to gain a qualitative perspective At station: sales booth with agency personnel 2 18.2 on how well PoP is working in North America. The results At station: in third-party commercial outlet 1 9.1 are contained in Tables 33 through 36, and are summa- rized here: By U.S. mail 2 18.2 Via Internet 6 54.5 The fare evasion trend for their transit property was At third-party outlets throughout region 8 72.7 acknowledged to be generally stable (Table 33)-- Agency office(s) 7 63.6 64.5% (20 of 31) indicated that the trend is stable and Other 4 36.4 another 19.4% indicated that it is rising. Total responding agencies 11 Multiple responses allowed; percentages do not add to 100%. TABLE 33 FARE EVASION TREND None of the operators' cards have anything printed on the Trend n % cards after purchase to indicate the card's validity. Only in Rising 6 19.4 one case, for New York City Transit's SBS, was it found that Generally stable 20 64.5 printed receipts are issued when accessing the system with Decreasing 5 16.1 their MetroCards. These two items (i.e., that normally there Total responding agencies 31 100.0 is nothing printed on the smart card nor a receipt issued) mean that some external means to confirm validity of the smart card is required. The respondents' feeling toward the cost-effec- tiveness of PoP can be characterized as generally With smart cards in a PoP operation, at least an opera- neutral to positive (Table 34) --56.3% (18 of 32) tion without barriers and turnstiles, there is the issue of expressed themselves as being moderately to very how the riders check into the system and "pay" the appro- satisfied, and 31.3% (10 of 32) are not significantly priate fare for their trip (i.e., have the fare deducted). For positive or negative. Four operators expressed being the contactless cards, this checking in is normally done by moderately to very dissatisfied with the cost-effec- tapping a verification device. This verification device can tiveness of PoP.

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28 TABLE 34 to be generally comfortable (Table 35)--77.4% (24 of OPINIONS OF THE COST-EFFECTIVENESS OF POP 31) respondents indicated that they judge the riders to be moderately comfortable to very comfortable. Three Level n % respondents indicated some concern about safety and Very satisfied 8 25.0 security and rate their feelings as not very comfortable Moderately satisfied 10 31.2 to very uncomfortable. Not significantly positive nor negative 10 31.2 Moderately dissatisfied 2 6.3 The respondents rate the feelings of the general public toward PoP to be slightly less positive than the rid- Very dissatisfied 2 6.3 ers' (Table 36)--59.4% (19 of 32) expressed judgments Total responding agencies 32 100.0 that the public is moderately to very positive about PoP services. On the negative side, 18.8% (6) of the respon- TABLE 35 dents believe that the public's overall feelings are mod- RIDERS' FEELINGS OF SAFETY AND SECURITY erately negative toward PoP fare collection. Feeling n % TABLE 36 Very comfortable 9 29.0 THE GENERAL PUBLIC'S OVERALL PERCEPTION OF POP Moderately comfortable 15 48.4 Perception n % Not too comfortable or uncomfortable 4 12.9 Very positive 6 18.8 Not very comfortable 2 6.5 Moderately positive 13 40.6 Very uncomfortable 1 3.2 Not significantly positive or negative 7 21.9 Total responding agencies 31 100.0 Moderately negative 6 18.8 Total responding agencies 32 100.0 The respondents rate the riders' feelings about their Percentages to do not add to 100% because of rounding. safety and security while on-board the PoP services