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FIGURE 3-2 Pregnancy weight gain guidelines dissemination conceptual model.
NOTE: Available at http://www.iom.edu/healthypregnancy.

Rasmussen concluded her remarks and introduced the next speaker, Anna Maria Seiga-Riz. Seiga-Riz, a member of the Committee on Implementation of the IOM Pregnancy Weight Gain Guidelines, is associate professor in the Department of Epidemiology with a joint appointment in the Department of Nutrition in the School of Public Health at the University of North Carolina, Chapel Hill.

ANNA MARIA SEIGA-RIZ, UNIVERSITY OF NORTH CAROLINA, CHAPEL HILL

The 2009 committee report that recommended the weight gain guidelines emphasized the importance of two actions—informing women and health care providers about the guidelines and helping women maintain their weight gain within the guidelines—and these two actions were the focus of the products developed by the dissemination committee. These products were designed to be visually appealing and easy to understand so that women at all different educational levels could relate to them, and the information within them was simplified to make it easier for prenatal



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