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Headline News Science Views II
pers in the Midwest are more likely to publish stories on agriculture while those in the Northwest have a special interest in the aerospace industry. But decisions are made by individuals whose tastes are difficult to predict. To complicate matters, an editor who is personally interested in science may feel the op-ed page has carried too many science stories recently. He or she now may be on the lookout for a commentary on teen culture. So if you submit an article on how biotechnology can ease world hunger, your chances for publication are slim. But if it's a story on hungry teenagers, you might have a shot. You'll never know unless you try.
Quoted in Ciervo, Arthur. "Making It Into the Op-Ed Pages." Editor & Publisher, August 18, 1990, 22.
One of the most successful university op-ed services is operated by Anita Goldstein at the University of Southern California. Her service has produced an excellent set of guidelines for would-be authors.
Liefer, Richard. "The Page Is a Vehicle for Intellectual Transaction." The Masthead, Summer 1990, 9.
Korando, Donna. "If You Don't Raise Blood Pressure, You're Not Doing Your Job." The Masthead, Summer 1990, 10.
Ringham, Eric. "Make a Case or Tell a Story in a New Way." The Masthead, Summer 1990, 11–12.
Clark, Diane. "Op-ed Pages Often Take Themselves Far Too Seriously." The Masthead, Summer 1990, 6–7.
Croteau, David and Hoynes, William. "Skewed Syndication." EXTRA!, June 1992.
Quinn, Kathleen. "Courting the Great Grey Lady." Lingua Franca, April/May 1992.
Spigel, Trudi. "Publicize or Perish." Gannett Center Journal, Summer 1991, 71–77.
Alterman, Eric. "So You Want to Be a Pundit?" Utne Reader, Sept./Oct. 1992, 104–108.
Quinn, "Courting the Great Grey Lady."
This article is much longer than an op-ed article, which explains why it has footnotes.