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PAPERBACK list:$27.95 Web:$25.16 add to cart PDF BOOK your price: $21.50 add to cart Rights & Permissions Free Resources Display this book on your site! Related Titles Ending the Tobacco Problem: A Blueprint for the Nation Reducing Underage Drinking: A Collective Responsibility Other Related Titles Growing Up Tobacco Free: Preventing Nicotine Addiction in Children and Youths (1994) Institute of Medicine (IOM) Web Search Builder Use this book's key terms to search within this book, across our collection, or across the Web. Skim This Chapter Skim this chapter and use this chapter's key terms to search within this book. Reference Finder Paste in your own text to find books that relate to your topic. Page 69   E-mail  Facebook  Digg  Stumble  Twitter More The following HTML text is provided to enhance online readability. Many aspects of typography translate only awkwardly to HTML. Please use the page image as the authoritative form to ensure accuracy. Page 69 Erin Fels, P.S. 52, Brooklyn Page 69 FRONT MATTER (R1-R14) (GRAPHIC AND CONTENTS FOR CHAPTER 1) (1-2) 1 TOWARD A YOUTH-CENTERED PREVENTION POLICY (3-26) (GRAPHIC AND CONTENTS FOR CHAPTER 2) (27-28) 2 THE NATURE OF NICOTINE ADDICTION (29-68) (GRAPHIC AND CONTENTS FOR CHAPTER 3) (69-70) 3 SOCIAL NORMS AND THE ACCEPTABILITY OF TOBACCO USE (71-102) (GRAPHIC AND CONTENTS FOR CHAPTER 4) (103-104) 4 TOBACCO ADVERTISING AND PROMOTION (105-140) (GRAPHIC AND CONTENTS FOR CHAPTER 5) (141-142) 5 PREVENTION AND CESSATION OF TOBACCO USE: RESEARCH-BASED PROGRAMS (143-174) (GRAPHIC AND CONTENTS FOR CHAPTER 6) (175-176) 6 TOBACCO TAXATION IN THE UNITED STATES (177-196) (GRAPHIC AND CONTENTS FOR CHAPTER 7) (197-198) 7 YOUTH ACCESS TO TOBACCO PRODUCTS (199-230) (GRAPHIC AND CONTENTS FOR CHAPTER 8) (231-232) 8 REGULATION OF THE LABELING, PACKAGING, AND CONTENTS OF TOBACCO PRODUCTS (233-254) (GRAPHIC AND CONTENTS FOR CHAPTER 9) (255-256) 9 COORDINATION OF POLICIES AND RESEARCH (257-278) APPENDIXES (279-280) A SPECIFIC RECOMMENDATIONS, BY CHAPTER (281-288) B COMMITTEE BIOGRAPHIES (289-298) INDEX (299-306)

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Page 69 Erin Fels, P.S. 52, Brooklyn

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Page 70 3 SOCIAL NORMS AND THE ACCEPTABILITY OF TOBACCO USE CONTENTS The Function of Social Norms 71 The Emerging Tobacco-Free Norm 73 The Decline of Tobacco Use 73 The Social Unacceptability of Tobacco Use 76 Tobacco Use as Perceived by Children and Youths 77 The Perception of Tobacco Use 77 Spreading a False Impression: The Ubiquitous Pro-Tobacco Message 80 Opportunities for Promoting a Tobacco-Free Norm 83 Families 84 Peer Context 85 The School Environment 86 The Community Environment 87 The Workplace 88 Fast-Food Restaurants 90 Shopping Malls 91 Sports Facilities 91 Community and Youth Organizations 92 Advocacy for a Tobacco-Free Norm 93 Reinforcing the Tobacco-Free Norm: Conclusions and Recommendations 97 References 98

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community environment