Paget. She has also held positions as new product manager in international diagnostics for Abbott Laboratories in Chicago and marketing development manager for Ciba-Geigy AG in Switzerland. Simon holds an M.B.A. from Northwestern University and a Ph.D. from Yale University. She is vice president and director of the American Marketing Association and a member of the International Council of the American Management Association.

WALTER R. STAHEL is a director of the Product-Life Institute in Geneva and deputy secretary general of the International Association for the Study of Insurance and Economics. Stahel's independent business consulting interests are in utilization-related technologies such as reuse, repair, reconditioning, and technological upgrading of components, goods, and systems; risk management and insurance; and regional economic development. For several years, he worked as a private architect in the United Kingdom and Switzerland. In 1973, he joined the Battelle Geneva Research Center as project manager in applied economics for business strategies and feasibility studies. In 1979, Stahel became personal assistant to the chief executive officer of a holding company with worldwide activities in railway maintenance, shipping, and real estate. Stahel has authored books and articles on strategies for the improved use of resources and about job creation. In 1978, he was awarded first prize in a German competition on job creation and, in 1982, was recipient of the U.S. Mitchell Prize for his paper "The Product-Life Factor." Stahel is an alumnus of the Swiss Federal Institute of Technology in Zürich, where he received a diploma in architecture and town planning.

BRIAN L. STEELMAN is director of corporate environmental technology for Ciba U.S., where he is also responsible for the organization's financial performance and its investments in facilities and instrumentation. Steelman directly manages remediation activities at four Ciba sites. He is also a member of the firm's Corporate Remediation Planning and Advisory Group, the Textile Products Division Environmental Quality Resources Team, and an environmental roundtable for a major Ciba production facility. Steelman serves on two program committees of the Water Environment Federation. He has a B.S. in civil/sanitary engineering from Lafayette College (summa cum laude) and an M.A. from the California Institute of Technology.

MARY WOODELL is founder and senior principal of CMRC & Co., a company specializing in crisis management and risk communication. For 3 years prior to establishing CMRC & Co., Woodell was a director in the environmental, health, and safety practice of Arthur D. Little, where she continues to serve as a consultant. Her other professional experience includes 8 years at Hill and Knowlton, where she was senior vice president and group director of the firm's crisis unit, and 5 years at Time Magazine.



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