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2.0 STATISTICAL SURVEY OF SURVEY RESULTS The following section provides a statistical breakdown for all questionnaire responses that can be quantified from the national survey of DOTs and STOs. The question numbers shown correspond to those in the questionnaire. The data provided here can help DOTs and STOs evaluate their own transportation-tourism interface practices in relation to like agencies as well as counterpart agencies. A complete analysis of the survey results is available in a document entitled, "Current Practices in Addressing the Transportation Needs of Tourism: Analysis of Survey Results," which can be borrowed from the Transportation Research Board.
Survey on CURRENT PRACTICES IN ADDRESSING TO TRANSPORTATION NEEDS OF TOURISM 1. Does your state have a written policy (e.g., from the Governor's office or state economic offices that is intended to coordinate the activities of state agencies in the area of tourism? ALL DOT STO Yes 29 1514 No 53 2231 In progress 8 35 2. Are there state statutes or administrative laws which mandate support for specific tourism- related activities by your agency? ALL DOT STO Yes3718 19 No3621 15 In progress10 1 5. Does your agency have lead responsibility for PLANNING the following tourism-related facilities and services that include a transportation element? ALL DOT Yes No Yes No STO Yes No Highway Welcome Centers 63 34 33 1530 19 Scenic Byways 51 46 43 68 40 Tourist-Oriented Highway Signage 53 43 46 27 41 Tourist Information Maps 66 31 36 1230 19 Roadside Rest Areas 50 45 46 14 44 Scenic Turnouts 44 47 44 20 45 Bicycle Paths 39 53 37 102 43 2-1
6. Which of the following statements best describes the relationship between you and the counterpart agency (DOT or STO) in your state? ALL DOT STO Many discussions 58 24 34 Few discussions 37 25 12 No discussions 2 0 2 7. If you or a representative of your agency has ever held discussions with the state agency responsible for transportation, have these discussions related to any of the following tourism- related projects? ("Yes" responses tabulated below) ALL DOT STO Highway Welcome Centers 89 42 47 Scenic Byways 80 41 39 Tourist-Oriented Highway Signage 92 45 47 Tourist Information Maps 91 44 47 Roadside Rest Areas 64 31 33 Scenic Turnouts 36 22 14 Special Events Traffic Control 49 30 19 Seasonal Maintenance Requirements (e.g., snow plowing to recreational areas) 38 19 19 2-2
8. For those tourism-related projects which you have planned with the state transportation agency/state travel office, please estimate what proportion of the project construction/ maintenance/operation costs was MOST OFTEN funded by your agency (this includes Federal funds administered by your agency)? ALL Less About More None than S0% 50% than 50% Highway Welcome Centers 16 20 10 25 19 Scenic Byways 32 13 6 10 23 Tourist-Oriented Highway Signage 39 11 1 8 28 Tourist Information Maps 22 16 9 19 29 Roadside Rest Areas 39 6 2 4 38 Scenic Turnouts 46 3 0 7 29 DOT Less About More None than 50% 50% than 50% All Highway Welcome Centers 3 4 4 13 17 Scenic Byways 1 4 2 10 23 Tourist-Oriented Highway Signage 2 4 1 8 28 Tourist Information Maps 5 7 6 7 21 Roadside Rest Areas 2 1 1 4 37 Scenic Turnouts 5 2 0 7 28 2-3
STO Less About More None than 50% 50% than 50% All Highway Welcome Centers 13 16 6 12 2 Scenic Byways 31 9 4 0 0 Tourist-Oriented Highway Signage 37 7 0 0 0 Tourist Information Maps 17 9 3 12 8 Roadside Rest Areas 37 5 1 0 Scenic Turnouts 41 1 0 0 9. For those projects which have been planned with your counterpart agency, which statement below best describes the degree of formal relationship that exists? ALL DOT STO General Interagency Memorandum of Agreement or Policy 13 3 10 Project-Related Memorandum of Agreement 15 8 7 Ad hoc Process 67 37 30 2-4
10. Please rank how often the following groups are typically involved in your agency's planning of transportation projects related to tourism? ALL Frequently Sometimes Never Park and recreation agencies (State and local) 38 487 Tourism industry 32 565 Historic preservation 28 586 Special interest groups (e.g., environmental preservation groups, bicycle associations, trail associations) 39 485 Elected officials 53 383 Chambers of Commerce (state and local) 26 605 Local community groups 38 513 Metropolitanlregional planning agencies 46 365 Private transportation providers (e.g., tour bus operators) 13 4523 2-5
DOT Frequently Sometimes Never Park and recreation agencies (State and local)24 25 0 Tourism industry11 33 2 Historic preservation19 26 3 Special interest groups (e.g., environmental preservation groups, bicycle associations, trail associations)27 21 1 Elected officials38 11 0 Chambers of Commerce (state and local)14 33 1 Local community groups27 22 0 Metropolitan/regional planning agencies34 11 2 Private transportation providers (e.g., tour bus operators)5 23 12 2-6
STO Frequently Sometimes Never Park and recreation agencies (State and local)14 23 Tourism industry21 23 3 Historic preservation9 32 3 Special interest groups (e.g., environmental preservation groups, bicycle association trail associations)12 27 Elected officials15 27 3 Chambers of Commerce (state and local)12 27 4 Local community groups11 29 3 Metropolitanlregional planning agencies12 25 3 Private transportation providers (e.g., tour bus operators)8 22 11 2-7
12. If there are conflicts, barriers or impasses for the types of projects listed below, at what level would they most likely be resolved? ALL Commission Cabinet Operating Level Office Dept. Governor (if any) Level Level Highway Welcome Centers 7 13 34 41 Scenic Byways 2 15 27 36 Tourist-oriented Highway Signage 2 9 35 47 Tourist Information Maps 1 5 26 58 Roadside Rest Areas 1 12 29 45 Scenic Turnouts 0 9 26 40 Special Events Traffic Control 0 8 25 51 Seasonal Maintenance Requirements (e.g., snow plowing to recreational areas) 0 6 22 60 2-8
DOT Commission Cabinet Operating Level Office Dept. Governor (if any) Level Level Highway Welcome Centers 2 10 20 16 Scenic Byways 2 10 18 16 Tourist-oriented Highway Signage 0 5 18 26 Tourist Information Maps 1 3 17 25 Roadside Rest Areas 0 9 15 24 Scenic Turnouts 0 7 14 25 Special Events Traffic Control 0 5 15 27 Seasonal Maintenance Requirements (e.g., snow plowing to recreational areas) 0 3 9 33 STO Commission Cabinet Operating Level Office Dept. Governor (if any) Level Level Highway Welcome Centers 5 3 14 25 Scenic Byways 0 5 9 20 Tourist-oriented Highway Signage 2 4 17 21 Tourist Information Maps 0 2 9 33 Roadside Rest Areas 1 3 14 21 Scenic Turnouts 0 2 12 15 Special Events Traffic Control 0 3 10 24 Seasonal Maintenance Requirements (e.g., snow plowing to recreational areas) 0 3 13 27 2-9
13. Does your a~enev have its own written policy, or has it incorporated a statement into its overall transportation policy, on the importance of tourism in guiding transportation investment? ALL DOT STO Yes 25 12 13 No 42 20 22 In progress 25 16 9 14. Are the investments associated with maintaining, enhancing or encouraging tourism in your state explicitly considered in your state Is transportation planning process? ALL DOT STO Yes 35 21 14 No 15 10 5 In progress 25 17 8 16. What of the following tourist-related data do you use in your planning? ALL Yes No Data on tourists entering/leaving the state Origin-destination data for tourist travel Tourist visits to recreation sites in the state Origin-destination data for major transportation terminals (e.g., airports, rail stations, etc.) Estimated tourism dollars spent in regions of state (through surveys of tourists) Estimated tourism dollars spend in state (through surveys of tourists) Tourism-related business receipts Tourism-related employment data 69 24 79 15 82 13 69 25 62 27 65 28 50 39 69 20 2-10
DQT Yes No Data on tourists entering/leaving the state Origin-destination data for tourist travel Tourist visits to recreation sites in the state Origm-destinatior~ data for major transportation terminals (e.g., airports, rail stations, etc.) Estimated tourism dollars spent in regions of state (through surveys of tourists) Estimated tourism dollars spend in state (through surveys of tourists) Tourism-related business receipts Tourism-related employment data Data on tourists entering/leaving the state Origin-destmation data for tourist travel Tourist visits to recreation sites in the state Origin-destination data for major transportation terminals (e.g., airports, rail stations, etc.) Estimated tourism dollars spent in regions of state (through surveys of tourists) Estimated tourism dollars spend in state (through surveys of tourists) Tourism-related business receipts Tourism-related employment data 25 19 47 37 9 36 11 15 24 17 26 9 32 24 17 STO Yes No 44 5 44 5 45 4 33 14 47 3 48 2 41 45 2-11
IS. Have the economic benefits of tourism been explicitly considered when establishing transportation project priorities in your state? ALL DOT STO Yes 33 23 10 No 28 13 15 In progress 15 11 4 19. If "yes," check below ~ the different methods that are used to assess tourism benefits in the prioritization process. ALL DOT STO Estimated tourism economic impact (e.g., jobs, dollars, etc.) 24 15 9 Benefit/cost for tourism projects 17 9 8 Subjective ratings (e.g., high, medium, low) 16 13 3 Higher priorities for projects with other-than-state (e.g., federal, private) funding contributions 15 10 Ad hoc judgment based on what is considered good for the state 27 19 s 8 Judgment influenced by state and local officials requests 27 19 8 20. Please indicate which of the following statements best describes the type of analysis capability that is available in your agency when considering tourism benefits. You may select more than one statement. ALL DOT STO Statewide Economic Model 19 4 15 Corridor or Subregional Models 8 4 8 Default Values 12 11 1 Outside Consultants 17 4 18 None 36 24 14 2-12
22. To what extent does your agency implement, organize, or regulate the following traveler information services, either alone or jointly with another state agency? ALL Often Sometimes Never Transportation terminal information displays Tourist-oriented road signage Historical markers Highway welcome centers Promotional/informational brochures Tourist-oriented road maps Tourist-oriented radio channels In vehicle tourist information (IVHS technology) Billboards Specific information flagon signs Variable/changeable message signs Special condition maps/advisories (e.g., construction delay directions) Interactive video kiosks 13 45 34 68 57 71 6 24 42 17 40 38 34 19 23 19 30 13 23 25 22 37 13 25 8 12 6 53 62 48 23 54 32 28 35 11 28 49 2-13
DOT Often Sometimes Never - .. 'ransportation terminal information displays Tourist-oriented road signage Historical markers Highway welcome centers Promotional/informational brochures Tourist-oriented road maps 20 17 39 91 31 160 31 143 11 2012 35 9 J Tourist-oriented radio channels 2 18 24 In vehicle tourist information (IVHS technology) Billboards Specific information "logos signs Variable/changeable message signs Special condition maps/advisories (e.g., construction delay directions) Interactive video kiosks 2-14 2 7 33 2 5 33 17 9 21 33 10 4 14 16 18 29 13 5
STO Transportation terminal information displays Tourist-oriented road signage Historical markers Highway welcome centers Promotional/informational brochures Tourist-oriented road maps Tourist-oriented radio channels In vehicle tourist information (IVHS technology) Billboards Specific information "logo" signs Variable/changeable message signs Special condition maps/advisories (e.g., construction delay directions) Interactive video kiosks Often Sometimes Never 6 20 20 6 29 12 3 18 25 '7 5 5 46 3 0 36 10 1 ~12 29 4 8 29 7 14 27 7 14 19 6 36 15 30 - 9 21 16 2-15
23. For the types of traveler information services listed in Question 22, identify where your agency (either individually or jointly) has planned, designed, funded or approved these services. ALL Planned Designed No Funded Approved Activity Transportation terminal information displays 40 31 32 33 39 Tourist-oriented road signage 68 54 41 56 18 Historical markers 42 34 45 49 26 Highway welcome centers 76 66 66 63 8 Promotional/informational brochures 64 59 68 57 18 Tourist-oriented road maps 69 68 69 62 9 Tourist-oriented radio channels 18 15 18 20 62 In-vehicle tourist information 12 9 10 9 74 Billboards 23 17 20 36 49 Specific information "logo" signs 49 47 33 48 27 Variable/changeable message signs 29 28 32 26 58 Special condition maps/advisories (e.g.,construction delay directions) 43 37 40 37 42 Interactive video kiosks 28 19 19 23 53 2-16
DOT. Planned Designed No Funded Approved Activity Transportation terminal information displays 21 18 18 22 17 Tourist-oriented road signage 43 44 37 45 1 Historical markers 30 28 37 41 1 Highway welcome centers 41 41 40 40 2 Promotional/informational brochures 20 19 26 22 17 Tourist-oriented road maps 36 37 37 32 6 Tourist-oriented radio channels 131212 14 29 In-vehicle tourist information (I~HS technology) 544 5 38 Billboards 968 22 23 Specific information "logo" signs 343726 Variable/changeable message signs 252425 384 2219 Special condition maps/advisories (e.g.,construction delay directions) 35 32 35 30 10 Interactive video kiosks ~36 _ 3 3 2-17
STO No Planned Designed Funded Approved Activity Transportation terminal information displays 19 13 1411 22 Tourist-oriented road signage 25 10 411 17 Historical markers 12 6 88 25 Highway welcome centers 35 25 2623 6 Promotional/informational brochures 44 40 4235 Tourist-oriented road maps 33 31 3230 3 Tourist-oriented radio channels In-vehicle tourist information (IVHS technology) s 7 6 6 33 5 6 4 36 Billboards 14 11 12 14 26 Specific information "logo" signs 15 Variable/changeable message signs 10 7 10 23 4 7 4 39 Special condition maps/advisories (e.g.,construction delay directions) ~5 5 7 32 Interactive video kiosks 23 16 16 15 17 Has the implementation of these information services programs involved special strategies, innovative approaches to shared responsibilities with other agencies, or joint efforts between private and public or quasi-public agencies? ALL DOT STO Yes 70 29 41 No 19 13 6 2-18
25a. Have you used a special strategy or innovative approach to implement information displays at transportation fenninals? ('Yes" responses tabulated below) ALL POT STO Joint Finding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 17 7 10 0 1 9 2 0 2 9 1 8 1 6 1 s 1 0 ~1 7 0 7 25b. Have you used a special strategy or innovative approach to implement tour~st-orcented road signage? (~tYest' responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 18 10 8 13 8 5 1 0 4 8 J s 3 3 0 o 2-19 1
25c. Have you used a special strategy or innovative approach to implement historic markers? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 21 12 9 8 ~ 3 2 3 6 4 2 o ~2 3 2 25d. Have you used a special strategy or innovative approach to implement highway welcome centers? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating finding devices tied to the services Use of volunteer organizations 47 18 29 16 6 10 4 0 4 7 ~5 I ~ 9 3 6 4 0 4 9 5 4 J 2-20
25e. Have you used a special strategy or innovative approach to implement promotional/inforrrwional brochures? ("Yes" responses tabulated below) Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations ALL DOT STO 33 10 23 32 5 27 4 0 4 8 1 7 _ 2 3 - n ~ ~V o 25f. Have you used a special strategy or innovative approach to implement tour~st-orcented road maps? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 32 13 19 10 1 9 O O O o 1 ~ 0 3 O O O 2-21
25g. Have you used a special strategy or innovative approach to implement dedicated tounst- onented radio channels? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 2 2 0 1 0 o 2 0 2 o ,, ~ u '/ O O O 25h. Have you used a special strategy or innovative approach to implement irciormadon displays at transportation terminals? (it Yes t' responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 2 1 ~1 1 1 0 o o 2 0 2 O O O 2-22
25i. Have you used a special strategy or innovative approach to implement billboards? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations s _ 2 4 O O O o o 2 0 2 O O O 25j. Have you used a special strategy or innovative approach to implement special information logo signs? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 9 4 5 6 5 4 3 3 1 2 9 5 4 3 2 o 2-23
25k. Have you used a special strategy or innovative approach to implement i~zfonrwion displays at transportation terminals? (it Yes t' responses tabulated below) ALL DOT STO Joint funding with other agencies Joint Ending with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations O O O O O O o O O O O O O O O O 251. Have you used a special strategy or innovative approach to implement special condition maps/advisorzes? ("Yes" responses tabulated below) ALL DOT STO Joint funding with other agencies Joint Finding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services Privatization of services Special dedicating funding devices tied to the services Use of volunteer organizations 3 1 2 1 1 0 O O O 3 2 o 3 0 3 ~O 2-24
25m. Have you used a special strategy or innovative approach to implement interactive video kiosks? (it Yes t' responses tabulated below) ALL DOT STO Joint funding with other agencies Joint funding with private organizations Creating new quasi-governmental entities Funding combined with in-kind services 10 2 8 11 2 9 o 1 4 1 3 Privatization of services 6 2 Special dedicating funding devices tied to the services Use of volunteer organizations 4 ~n _ v 3 3 1 2 26. Has your agency engaged in any special efforts or adaptations for providing traveler information services to the following groups in your state? ("Yes" responses tabulated below) ALL DOT STO Elderly visitors Drivers 15 8 7 Non-drivers 7 4 3 Foreign visitors Drivers 29 11 18 Non-drivers 25 7 18 Disabled visitors Drivers 37 18 19 Non-drivers 41 19 22 2-25
28. For the different categories mentioned in Question 24, please rank how important you think it will be in the future to provide special traveler information services for each group in your state. ALL Very Somewhat Not Important Important Important Elderly visitors Drivers 46 39 1 Non-drivers 35 37 6 Foreign visitors Drivers 45 34 7 Non-drivers 36 36 7 Disabled visitors Drivers 49 34 2 Non-drivers 42 35 2 DOT Very Somewhat Not Important Important Important Elderly visitors Drivers 25 18 0 Non-drivers 18 17 3 Foreign visitors Drivers 17 20 5 Non-drivers 13 19 6 Disabled visitors Drivers 22 18 1 Non-drivers 19 18 1 2-26
STO Very Somewhat Not Important Important Important Elderly visitors Drivers 21 21 Non-drivers 17 20 Foreign visitors 3 Drivers 28 14 2 Non-drivers 23 17 1 Disabled visitors Drivers 27 16 Non-drivers 23 17 l 29. Does your state have effective tourist oriented traveler information services that could serve as good case studies to illustrate to other states how such services can be implemented? ALL DOT STO Yes No 29 10 19 36 16 20 31. Have you or any other agency, private or public, performed an appraisal of the adequacy of total available information services for tourists? Yes No ALL DOT STO 14 7 7 39 12 27 In progress 13 4 5 Under ISTEA, a 10% enhancement fund is set aside to be expended in a nwnber of selected areas, including tourist-related activities. In your state have these ISTEA enhancement funds been used so far for tourism-related activities? ALL DOT STO Yes 43 24 19 No 17 10 7 In progress 24 13 11 2-27