Publishing 2012
Current and Future Publishing Issues
Washington Book Publishers
Michael Jensen
April 2007



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Publishing 2012, Continued


  • Web content has grown 1000%
  • Web content is "basic library" for everyone
  • Library funding is now threatened
  • "Harvesters" and "Web 3.0" -- machine intelligences processing and finding value for individuals
  • "Free" content continues to win in most markets
  • Open access predominates
  • Every publisher's competition is everything else in the world
  • Many niches for quality, many niches for specialty, many niches of specialized customers



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Publishing 2012: the near future
Strengths, Weaknesses, Opportunities, Threats (SWOT)