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14 Business Dimensions: The Education Market
Pages 90-95

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From page 90...
... Even today, she carries an American Automobile Association card so that she can call emergency services if she runs into any problems.
From page 91...
... The Federal Reserve Board kept them all in balance, and taxes kept them in balance. Economists eventually concluded that there was a dramatic increase in productivity over that period of time as a result of the introduction of computer technology into the American economy.
From page 92...
... Nor would it come from the infrastructure. No, the difference was that these companies began to build specialized software for industry, and businesses invested hundreds of millions of dollars in training their workforces.
From page 93...
... Whether you do that as a nonprofit, whether the government does it, or whether the government provides funds to a for-profit to do it, it is a fundamental issue. As a for-profit attempting to address that need, we find it very difficult to raise capital, because the return on investment takes longer than the current capital markets want.
From page 94...
... Over the past 2 years, many businesses looked at the size of the pot in the education marketplace and attempted to fill the gap by using advertising revenues or other nontraditional revenue sources. They failed.
From page 95...
... Teachers are very influential, at least with very young children. We need to develop a business model that takes a patient approach to the retraining of the teacher workforce.4 Over the last 9 months, we have held training in 200 schools in Internet access, how to select good sites, how to use our particular tools, and a variety of related topics.


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