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101 A peer exchange is a focused collaboration of stakeholders with a common problem or issue. In the case of SHSP implementation, properly designed peer exchanges can help agencies advance their safety programs in a variety of ways, including assessing the success of current activities, identifying challenges, and maintaining momentum for future efforts. The research team has learned through a review of peer exchange experiences, best practices, and lessons learned that by sharing information related to peer exchange events, safety practi- tioners can improve the SHSP process and continue to save lives. This guide provides step-by-step guidance to assist States plan and implement one of the following types of peer exchanges: 1. In-State Peer Exchange 2. Multi-State/Regional Peer Exchange 3. SHSP Peer Review 4. One-on-One Discussion This guide provides States with information and tools to plan and conduct effective peer exchange events, including the following elements: focus, advanced planning, effective facili- tation, and post-event follow-through. The objective of each peer exchange event is to improve SHSP implementation and evaluation, with the ultimate goal to reduce the number and sever- ity of traffic crashes. C H A P T E R 9 Conclusion