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From page 30... ... 30 Tier 1: Foundational/ Organizational Components • Address Societal and Legal Issues • Have an Effective Champion • Engage Decision Makers • Develop a T2 Plan • Identify, Inform, and Engage Stakeholders • Identify and Secure Resources An effective champion is a basic element of guided T2. In fact, the influence of champions with a positive bias for change is well documented in several of Everett M Read the entire page →
From page 31... ... Have an Effective Champion 31 Rogers's discussion on the role and characteristics of champions clearly describes an aspect of T2 relevant to transportation practice. Transportation practitioners also acknowledge the critical influence of champions for T2 efforts. Read the entire page →
From page 32... ... 32 Guide to Accelerating New Technology Adoption through Directed Technology Transfer Champions fulfill their role through their technical credibility, contagious enthusiasm, perseverance, and interpersonal skills. The presence of such advocacy for the T2 activity is highly desirable, and significant effort should be made to ensure that such talent is available for each transfer task undertaken. Read the entire page →
From page 33... ... Have an Effective Champion 33 What Are Some of the Challenges and Barriers to Identifying and Establishing a Credible, Capable, and Available Champion? • Recognizing a champion • Getting a qualified champion to emerge • Accurately defining the champion's role • Shortcomings associated with the champion – Lack of credibility with peers and others – Inadequate technical competence – Lack of focus on organizational objectives – Collateral duties that reduce availability – Overpowering or misdirected advocacy – Intolerance for administrative processes • Reluctance for management to approve/endorse a champion • Champion not located in the organization that will use the outcome of the guided T2 effort • Lack of resources hinders effectiveness of champion • Turnover/loss of champion mid-effort • Managing the executive-level champion What Are Some of the Tools or Strategies to Overcome the Challenges Encountered? Read the entire page →
From page 34... ... 34 Guide to Accelerating New Technology Adoption through Directed Technology Transfer • Improve strategic skills and marketing and communication competence – Provide opportunities for training and mentoring to enhance interpersonal skills such as building influence, trust, and credibility; exercising creative solutions; and problem solving and other skills associated with marketing and communications such as public speaking and team building • Focus on organizational objectives and T2 goals – Create well-articulated statement of the T2 goals and how they align with organizational objectives – Have regular meetings with the champion to ensure focus – Listen to the champion for indications of other productive avenues for T2 • Reduce collateral duties that reduce availability – Communicate a clear definition of the roles and responsibilities of the champion to his or her managers and review with them the earlier commitment given (accountability) – Identify support needs that can be provided by others to assist the champion – Provide tools to assist the champion in maximizing his or her sphere of influence • Direct proper levels of advocacy – Provide open and honest communication with the champion regarding effectiveness – Limit or redefine the champion's role to focus on strengths – Show performance successes when advocacy is appropriate -- reinforce the successes – Review the T2 plan to redirect energies • Embrace administrative processes – Find staff support to assist the champion – Provide tools to ease administrative burdens -- travel, communication, seminar support Reluctance for management to approve/endorse a champion • Define responsibilities and role of the champion that engages the champion's management • Get a formal agreement (if necessary) Read the entire page →
From page 35... ... Have an Effective Champion 35 • Capture knowledge of the champion prior to departure • Get agreement from management to encourage the initial champion to consult with the new champion Managing the executive-level champion • Identify the executive's vision for the outcome of the guided T2 activity • Get the executive to identify priorities (if possible) for the guided T2 effort • Identify the executive's role to maximize effectiveness of the guided T2 effort • Provide support -- marketing and communications to enhance visibility for the effort Suggested Readings Adams, M., W Read the entire page →

From page 30...

... 30 Tier 1: Foundational/ Organizational Components • Address Societal and Legal Issues • Have an Effective Champion • Engage Decision Makers • Develop a T2 Plan • Identify, Inform, and Engage Stakeholders • Identify and Secure Resources An effective champion is a basic element of guided T2. In fact, the influence of champions with a positive bias for change is well documented in several of Everett M

Read the entire page →

From page 31...

... Have an Effective Champion 31 Rogers's discussion on the role and characteristics of champions clearly describes an aspect of T2 relevant to transportation practice. Transportation practitioners also acknowledge the critical influence of champions for T2 efforts.

Read the entire page →

From page 32...

... 32 Guide to Accelerating New Technology Adoption through Directed Technology Transfer Champions fulfill their role through their technical credibility, contagious enthusiasm, perseverance, and interpersonal skills. The presence of such advocacy for the T2 activity is highly desirable, and significant effort should be made to ensure that such talent is available for each transfer task undertaken.

Read the entire page →

From page 33...

... Have an Effective Champion 33 What Are Some of the Challenges and Barriers to Identifying and Establishing a Credible, Capable, and Available Champion? • Recognizing a champion • Getting a qualified champion to emerge • Accurately defining the champion's role • Shortcomings associated with the champion – Lack of credibility with peers and others – Inadequate technical competence – Lack of focus on organizational objectives – Collateral duties that reduce availability – Overpowering or misdirected advocacy – Intolerance for administrative processes • Reluctance for management to approve/endorse a champion • Champion not located in the organization that will use the outcome of the guided T2 effort • Lack of resources hinders effectiveness of champion • Turnover/loss of champion mid-effort • Managing the executive-level champion What Are Some of the Tools or Strategies to Overcome the Challenges Encountered?

Read the entire page →

From page 34...

... 34 Guide to Accelerating New Technology Adoption through Directed Technology Transfer • Improve strategic skills and marketing and communication competence – Provide opportunities for training and mentoring to enhance interpersonal skills such as building influence, trust, and credibility; exercising creative solutions; and problem solving and other skills associated with marketing and communications such as public speaking and team building • Focus on organizational objectives and T2 goals – Create well-articulated statement of the T2 goals and how they align with organizational objectives – Have regular meetings with the champion to ensure focus – Listen to the champion for indications of other productive avenues for T2 • Reduce collateral duties that reduce availability – Communicate a clear definition of the roles and responsibilities of the champion to his or her managers and review with them the earlier commitment given (accountability) – Identify support needs that can be provided by others to assist the champion – Provide tools to assist the champion in maximizing his or her sphere of influence • Direct proper levels of advocacy – Provide open and honest communication with the champion regarding effectiveness – Limit or redefine the champion's role to focus on strengths – Show performance successes when advocacy is appropriate -- reinforce the successes – Review the T2 plan to redirect energies • Embrace administrative processes – Find staff support to assist the champion – Provide tools to ease administrative burdens -- travel, communication, seminar support Reluctance for management to approve/endorse a champion • Define responsibilities and role of the champion that engages the champion's management • Get a formal agreement (if necessary)

Read the entire page →

From page 35...

... Have an Effective Champion 35 • Capture knowledge of the champion prior to departure • Get agreement from management to encourage the initial champion to consult with the new champion Managing the executive-level champion • Identify the executive's vision for the outcome of the guided T2 activity • Get the executive to identify priorities (if possible) for the guided T2 effort • Identify the executive's role to maximize effectiveness of the guided T2 effort • Provide support -- marketing and communications to enhance visibility for the effort Suggested Readings Adams, M., W

Read the entire page →

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