Use of Electronic Passenger Information Signage in Transit (2013) / Chapter Skim
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SUMMARY USE OF ELECTRONIC PASSENGER INFORMATION SIGNAGE IN TRANSIT Before technological improvements provided easy access to the Internet and, more recently, available mobile devices, public transit authorities considered electronic signs as the first step in providing both static and real-time information to passengers at stops and stations. According to TCRP Synthesis 48: Real-time Bus Arrival Information (2003)
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2 schedule or real-time data made available to the public) allows for organizations beyond transit agencies to deploy signage displaying passenger information -- providing opportunities for the private sector.
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3 The Synthesis has the following four key results: • Electronic signage is a viable and important dissemination media. Benefits that accrue from the deployment of electronic signage include the following (based on the literature review and results of the survey)
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5 type of display (e.g., LED, LCD) and other characteristics such as the information that can be displayed on specific display types (e.g., characters only, characters and pictures)
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6 Finally, customer reactions to and perceptions of electronic signage, which are positive, have been studied extensively. Several studies describe how customers perceive the benefits of signage, including a reduction in perceived wait times, reduction in anxiety, increase in safety and security, adjusted travel behavior, and improved attitudes toward transit.
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7 reliability, respondents used various methods to monitor these two characteristics. Fourth, there was a wide variation in resource requirements for deploying electronic signage.
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