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Pages 123-131

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From page 123...
... 123 CHAPTER 10 AVIATION PRODUCTS, SERVICES, AND FACILITIES 10.1 Introduction 10.2 Market 10.3 Organization 10.4 Operations 10.5 Marketing 10.6 Financial 10.7 Wrap-Up 10.1 INTRODUCTION The range, level, and quality of aviation products, services, and facilities being provided at a general aviation airport can play a key role in achieving the goals established for the airport. Once demand for aviation products, services, and facilities has been ascertained through the market assessment process, a determination needs to be made about who -- or what entity -- is best suited to meet the demand and how -- in what manner -- demand is going to be met.
From page 124...
... 124 Guidebook for Developing General Aviation Airport Business Plans Aircraft Passengers and Crew Facilities Make service your first priority, not success, and success will follow. Anonymous Only those portions of this chapter relevant to achieving the goals established for the airport need to be consulted.
From page 125...
... Aviation Products, Services, and Facilities 125 For airport sponsors who have decided to provide aviation products, services, and facilities directly to customers, the market needs to be examined much more closely. Although many of the same areas identified in Chapter 6: Airport and Market need to be studied, a more detailed analysis is required.
From page 126...
... 126 Guidebook for Developing General Aviation Airport Business Plans Ultimately and consistent with best practices, the market should dictate the most appropriate means for providing aviation products, services, and facilities at an airport. To ascertain the interest, qualifications, experience, and capabilities of private entities to engage in commercial aeronautical activities at an airport, an RFQ/RFP can be issued by the airport sponsor, as discussed in Chapter 6.
From page 127...
... Aviation Products, Services, and Facilities 127 Table 10-1: Advantages and Disadvantages to the Airport Sponsor and Customers from a Private Entity -- Lease Agreement or Operating Permit Airport Customers A dv an ta ge s The airport sponsor would not have the capital costs or operating expenses associated with providing products, services, and facilities unless the airport sponsor made the associated improvements from which the products, services, and facilities are provided. The airport sponsor's airport-related revenue (land and/or improvement rents)
From page 128...
... 128 Guidebook for Developing General Aviation Airport Business Plans AIRPORT SPONSOR -- PRIVATE ENTITY MANAGEMENT AGREEMENT Under the airport sponsor -- private entity management agreement approach, the airport sponsor owns the assets (e.g., vehicles, equipment, tools, and facilities) used to provide the aviation products and services.
From page 129...
... Aviation Products, Services, and Facilities 129 AIRPORT SPONSOR MANAGEMENT ARRANGEMENT Under this approach, the airport sponsor provides, on an exclusive or non-exclusive basis, aviation products, services, or facilities at the airport using the airport sponsor's assets and resources. The potential advantages and disadvantages from the airport sponsor and customer perspective are presented in Table 10-3.
From page 130...
... 130 Guidebook for Developing General Aviation Airport Business Plans 10.4 OPERATIONS If the airport sponsor has chosen to provide aviation products, services, or facilities using the airport sponsor's assets and resources, this decision will have a significant effect on the airport business plan. Each product, service, and facility will need to be thoroughly investigated and specific goals, objectives, and action plans will need to be incorporated into the airport business plan.
From page 131...
... Aviation Products, Services, and Facilities 131 If providing fueling services, the method of fueling (self-serve fueling stations, fueling vehicles, or a combination thereof) needs to be determined and airport management and staff are required to understand every aspect of fueling, including (1)

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