Freight Demand Modeling and Data Improvement Strategic Plan (2013) / Chapter Skim
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Pages 32-39
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From page 32... ...
30 6 FUTURE DIRECTIONS BACKGROUND AND PURPOSE This chapter highlights future directions for building momentum beyond the completion of the SHRP 2 C20 technical research report. This road map provides a broad direction and an organizing process for sustaining innovation in freight planning and modeling.
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From page 33... ...
31 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN FUTURE DIRECTIONS STRATEGIC OBJECTIVES The seven strategic objectives are 1. Improve and expand the knowledge base for planners and decision makers; 2.
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From page 34... ...
32 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN • Investigate the appropriate governance model (e.g., foundation, institute, charity) for the GFRC and complete its charter; • Perform outreach to possible member organizations to promote participation; • Obtain public and private start-up funding as appropriate; • Secure the services of a qualified consultant to assist in the early organizing and start-up activities of the GFRC, which could include developing a draft GFRC work program, organizing additional research idea competitions, holding annual competitions for grants, and facilitating the first few GFRC meetings; and • Regularly restructure and renew the governance model to ensure an entrepreneurial approach and genuine innovation.
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33 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN TABLE 6.2. DEFINING THE GLOBAL FREIGHT RESEARCH CONSORTIUM What the GFRC is What the GFRC is not • More innovation • Nonlinear progress • Mechanism similar to National Academies • All relevant research funders at the table • Mechanism to broadly diffuse the research agenda • Way to seek resources • Vehicle to attract participants and one or more champions • Methods to stimulate innovative ideas and research and assessment of who is capable of pursuing less conventional methods • An approach for infusing freight modeling efforts with knowledge, innovation, and capacity building • Bridge to greater public and private understanding of system development needs • Framework to broadcast information and ideas • Living, dynamic, experimental, and evolutionary • Window on other fields that might be able to provide input • Explicit -- not implied -- international outlook and focus • Momentum builder, viral • Bridge between private sector and public sector freight planning • A research program • A single university transportation center–run research program • Centralized • A formal organization with a governing body • A governance program • Concentration on one or a few projects that narrow the scope • A predefined end product • A Procrustean bed (an arbitrary standard to which exact conformity is forced)
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From page 36... ...
34 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN • An opportunity to validate research from the standpoint of its utility to the freight industry; • An opportunity to gain a better mutual understanding of the analytic needs of the public and private sectors and how they intersect; • An opportunity to validate any research or tools from a practitioner standpoint; • Greater understanding of freight movement requirements and performance criteria and how new analytic tools reflect such key factors; and • An opportunity to shape the knowledge and skill requirements for employees in public and private organizations and to influence the instructional focus for universities. INNOVATIONS IN FREIGHT MODELING AND DATA SYMPOSIUM: A FOUNDATION FOR MOVING FORWARD The successful Innovations in Freight Modeling and Data Symposium held in September 2010 provided a solid foundation for future efforts.
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35 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN In short, the successful Innovations in Freight Modeling and Data Symposium provided a strong foundation for moving forward in that it • Generated ideas; • Attracted international attention and participation; • Resulted in the identification of several promising areas of research; and • Provided a forum for public and private sector stakeholders, as well as university researchers. GFRC INITIATIVES AND FOCUS AREAS FOR ACHIEVING STRATEGIC OBJECTIVES This section briefly describes six major activities or initiatives that the GFRC would address as part of its overall approach to achieving the strategic objectives.
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36 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN Actions • Establish initial sources for the first call for innovative ideas; • Consider establishing the GFRC following a foundation model to provide a basis for contributions for funding awards, prizes, and related activities; and • Over time, as funding for awards increases, establish multiple categories and multiple award winners. Conduct Regular Innovation Forums Ideally, an annual forum, similar to the 2010 Innovations in Freight Modeling and Data Symposium, will be conducted for presenting innovative research and selecting the most promising ideas in freight modeling and data for further development.
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From page 39... ...
37 FREIGHT DEMAND MODELING AND DATA IMPROVEMENT STRATEGIC PLAN Actions • Secure public, private, and academic participants from other nations through the contacts and networks of those who have already been involved in SHRP 2 C20; • Conduct an early GFRC meeting in a strategically selected country; and • Regularly showcase freight planning and modeling approaches employed in other nations. Recognize the Application of Completed Research Another important component of recognition and information dissemination for the consortium will be to periodically draw attention to the impacts and benefits of applied freight modeling and data research.
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