Management and Use of Data for Transportation Performance Management: Guide for Practitioners (2019) / Chapter Skim
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Pages 52-63
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Insight
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Introduction • Foundation • Reporting • Insight • Cases Step 5 Analyze & Use Data The Analyze & Use step begins once data are converted into information. Data consist of values and figures that on their own have limited value.
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Introduction • Foundation • Reporting • Insight • Cases Step 5.1 Analyze Trends Assemble data. Assemble historical performance data for as many years as possible.
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Introduction • Foundation • Reporting • Insight • Cases Step 5.2 Identify Patterns & Causes Visualize data. Many people think of visualization as an end product -- something produced after an analysis is complete to help communicate the results (or a story)
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Introduction • Foundation • Reporting • Insight • Cases Step 5.3 Predict Future Performance Create predictive models. Develop realistic assumptions about future work based on available revenues, program budgets, and improvement programs.
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Introduction • Foundation • Reporting • Insight • Cases For more information...
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Introduction • Foundation • Reporting • Insight • Cases Step 5.4 Establish/Update Targets Integrate results of trend analysis and predictive analysis. Establish a baseline value based on the trend line.
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Introduction • Foundation • Reporting • Insight • Cases Capabilities Checklist: Analyze & Use Data Basic o Analysts are aware of and taking advantage of existing commercial offthe-shelf, open source, and publicly available tools for analysis, visualization, forecasting, and scenario analysis. o Analysts are trained in use of data analysis and visualization tools.
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Introduction • Foundation • Reporting • Insight • Cases Step 6 Present & Communicate Data The Present & Communicate step involves developing effective ways of communicating the message and story behind the data. The process of communicating performance results is likely to lead to questions about the data and analysis.
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Introduction • Foundation • Reporting • Insight • Cases Step 6.1 Develop & Communicate Performance Stories Tell the story. Once data are successfully translated into information, it is important to provide context and the "so what" surrounding that information.
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Introduction • Foundation • Reporting • Insight • Cases Communicate with visualizations. Information visualization is critical in supporting successful data presentation and communication; visualization is used to help people understand and interpret the data.
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Introduction • Foundation • Reporting • Insight • Cases Capabilities Checklist: Present & Communicate Data Basic o Managers and analysts meet to review and interpret performance results. o Story lines for performance results are developed, reviewed, and communicated.
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Key Terms
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