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Visual Arts Programs at Airports (2020) / Chapter Skim
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Pages 33-36

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From page 33...
... 33 Conclusions Increasingly, airport managers follow ratings of the world's, their country's, and their region's top airports. These ratings are not only a way to keep score in a competitive marketplace, but also a marketing tool in their own right (for example, Skytrax and Airports Council Inter­ national)
From page 34...
... 34 Visual Arts Programs at Airports In addition to the positive effect that airport rotating visual arts programs have on airport users, such programs also produce tangible, identifiable benefits for airports, their stakeholders, and the communities in which they are located. A recent ACRP report, ACRP Report 157: Improving the Airport Customer Experience (Boudreau et al., 2016)
From page 35...
... Conclusions 35 1. A Continuation of This Synthesis Focusing on International Airports Outside the United States: Many international airports have robust arts programs that have been the subject of significant industry attention and commentary.
From page 36...
... 36 Visual Arts Programs at Airports available, the statistical models and questions that are most frequently used in such testing, how often such testing is recommended or necessary, and the potential cost of such analysis for various sample sizes.

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