Intermetallic Alloy Development A Program Evaluation (1997) / Chapter Skim
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3 PROGRAM STATEGIES
3 PROGRAM STATEGIES
Pages 32-38
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From page 32... ...
In 1995, OIT's program management strategy was revised to reflect a new commitment to increasing and documenting the commercial impact of OIT programs, provided they still met the overall goals of improving energy efficiency and reducing adverse environmental impact. OIT' s research and development management strategy was changed from a "technology push" strategy to a "market pull" strategy.
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From page 33... ...
Although the industry technical staff still provides a significant voice in setting industry priorities, OIT industry groups also derive input and support from the chief executive level for direction in the form of consensus-based, industry-wide "vision documents" that will ultimately lead to technology-development plans or "road maps." With OIT' s assistance, the IOF industries have developed, or are developing, these vision documents. Throughout the ORNL intermetallic alloy development program, interaction with industrial participants has been critical to identifying the needs and priorities for developing alloys and processes.
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From page 34... ...
For example, it would be erroneous to assume that a program like the intermetallic alloy development program, which began as an exploratory research project and progressed through the efforts of various DOE program offices and diverse industrial participants, would receive industry support if it had been proposed within the OIT IOF strategy. The panel believes that there is no simple, self-reinforcing mechanism whereby a market pull strategy can be used to identify promising crosscutting programs.
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From page 35... ...
The developers must recognize that alternative materials and solutions may exist, perhaps with lower initial costs. Industries will generally seek the lowest cost alternative compatible with their existing manufacturing knowledge and facilities.
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From page 36... ...
Work by the ORNL Metals Processing Lab and their technical support of industrial product development have been very important. The AIM program strategy, the IOF focus, the Metals-Processing Laboratory User Center, and changes in the licensing strategy have established a framework for developing technologies that can be commercially successful.
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From page 37... ...
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From page 38... ...
Given the low success rate of the commercialization process, it is difficult to recommend ways to significantly increase the probability of successful commercialization. However, the following actions will improve the probability of production applications of technologies developed under OIT research and development auspices: · Involve key industrial participants representing suppliers, producers, and users of a material or process technology.
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