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Appendix A - Airport User Surveys: Summary of Research
Pages 156-160

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From page 156...
... • Reports on specific airport user surveys. The literature is heavily oriented toward the conduct of passenger surveys to identify air traveler characteristics, with very little attention given to other types of airport users or other types of surveys, such as tenant or air passenger satisfaction with airport services, or surveys to collect information for economic impact studies.
From page 157...
... Relative to airports, fewer of the MPOs and state aviation agencies conduct airport surveys, particularly tenant and airport-based employee surveys, which are less likely to interest them than air passenger surveys. State aviation agencies appear to conduct more surveys of area businesses relative to other surveys and other respondents.
From page 158...
... , obtaining accurate Survey Purpose % of Airport User Surveys* Air passenger characteristics 29% Ground access travel, mode use 28% Model development and testing 16% Passenger satisfaction or needs 16% Airport, air travel or mode choice 12% Economic impact study 12% Investment, facility planning 11% Regional or system planning 10% Benchmarking 3% Tenant or agency satisfaction 2% Airport processing times 2% Greeter/well-wisher characteristics 1% Employee satisfaction 1% Tenant contract compliance 1% Environmental impact study 1% Airport operational data 1% Air freight characteristics 1% *
From page 159...
... These findings include the following major points: • Most of the organizations interviewed are aware of seasonal variation in traffic characteristics, but choose to perform surveys over a single time period of one or two weeks for cost reasons and to obtain the results more quickly. • Although the appropriate sample size depends on the sampling method and the degree of accuracy desired for various sub-populations, this is not well understood by all the organizations interviewed.
From page 160...
... • Many of the organizations interviewed indicated that the use of electronic data collection devices has a number of advantages, including cost savings and improved data quality, although interviewers require training to use the devices effectively. • The organizations interviewed reported obtaining survey interviewers from a variety of sources, including market research firms, temporary staff agencies, and survey contractor or airport staff.


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