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Pages 15-55

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From page 15...
... Efforts to coordinate and implement a community engagement program are more likely to succeed when specific objectives are identified and strategies are implemented. Case studies, discussed in Chapter 5, have been used to generate information about best practices for community engagement strategies among five airports with different missions and a university complex.
From page 16...
... Strategies for Successful Community Engagement • Have a community/service-oriented commitment; • Develop progressive communication strategies; • Establish continuous proactive engagement; • Acquire good listening skills; • Develop quality, rather than quantity information; • Build lasting relationships and establish trust; • Manage community expectations through transparency; • Address emotional feelings and do hard things; and • Decide when help is needed. 16 Aircraft Noise: A Toolkit for Managing Community Expectations X-1 4-1
From page 17...
... • Supplement a small noise staff with other airport staff who work with the public, for example, a public relations staff. Community Engagement Strategies and Techniques 17
From page 18...
... – Approach people well in advance of change -- not when it is a "done deal". 18 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 19...
... . The 10 groups that emerge in the typology fit broadly into an elite or high end, middle of the road or medium users, and those with few technology assets or low-level adopters framework.
From page 20...
... Internet usage and access is continuing to accelerate so more are becoming medium and high end users with time. Example Tools Communication • Blogs: Blogger, Livejournal, TypePad, Wordpress, Vox • Microblogs: Twitter, Pownce, Jaiku 20 Aircraft Noise: A Toolkit for Managing Community Expectations A Typology of Information and Communication Technology Users.
From page 21...
... Most non-airport groups have long term relationships with airports, some of which were originally addressed reactively by the airport, but have become proactive over time. A strong example of the value of proactive involvement was from an airport that had rated a number of communications techniques as a complete failure due to a lawsuit.
From page 22...
... 22 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 23...
... • Some groups may perceive any effort to restrict the number of attendees as a "divide and conquer" tactic to prevent large groups from exerting influence on potential actions and to exclude certain individuals or groups. One way to prevent this perception is to hold informal meetings with those organizations or individuals who express concern about being left out of the process.
From page 24...
... 24 Aircraft Noise: A Toolkit for Managing Community Expectations Action Not Tools Seen As Important "The techniques, like the roving van and the audio visuals, are just tools. What the airport does with the results (like flight tracking)
From page 25...
... Strategy 7: Manage Community Expectations Through Transparency Public mistrust of the airport and its motives is at the foundation of most airport conflicts. Trust is the key to a long-term, non-adversarial relationship with community groups and trust requires proactive involvement with the public and interest group by using interactive techniques.
From page 26...
... 26 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 27...
... This section includes two resources: • A self-assessment tool provides a baseline assessment of an airport's community engagement program. • An implementation steps matrix provides an implementation framework for planning, informing and engaging the public regarding aircraft noise issues.
From page 28...
... 28 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 29...
... Communicates with staff about community engagement eno-no-enosneziticotsklaT.b c. Attends meetings held by the community tropriaehtybdlehsgniteemsdnettA.d e.
From page 30...
... e. Conduct training workshops for committee members and/or public on noise issues )
From page 31...
... They are good listeners and good communicators with the public in meetings sponsored by the airport e. They are good listeners and good communicators in meetings involving the community, airport user and airport management, and FAA in a working relationship to solve noise problems.
From page 32...
... Completion of this self-assessment will provide a baseline or current assessment of the airport's community engagement program. Implementation Steps Matrix Once the status of the current program is understood, what is the next step toward developing a communications program that addresses aircraft noise?
From page 33...
... Community Engagement Strategies and Techniques 33
From page 34...
... See Toolkit example communications manuals. Determine Level Of Public Involvement Definition of the level of public involvement and the role of the community in decisionmaking is critical during preliminary planning.
From page 35...
... See communications planning checklist example communications manuals. Define Key Messages To Be Conveyed Develop messages for the community that are clear, understandable and make the noise issue relevant to their daily lives.
From page 36...
... . Community Engagement Techniques and Tools Public involvement practitioners recognize that there is no single solution or set of rules for involving the public in airport decisions.
From page 37...
... 4-2 Community Engagement Strategies and Techniques 37
From page 38...
... Toolbox IAP2 is an association of members who seek to promote and improve the practice of public participation in relation to individuals, governments, institutions, and other entities that affect the public interest in nations throughout the world and serve the learning needs of members 4-4 4-3 38 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 39...
... The handbook includes checklists for preparing: – Brochures – Conflict Resolution – Direct Mail – Field Offices – Flyers and Posters – Information Lines – Media Relations 4-16 4-15 4-14 4-13 4-12 4-11 4-10 4-94-8 4-7 4-6 4-5 Community Engagement Strategies and Techniques 39
From page 40...
... The following announcements were chosen as best practice examples: • KCI Studies Postcard (25) Announcements for the Kansas City International Airport Master Plan, Noise Compatibility Plan, and Area Plan Public Open Houses were sent in the form of a postcard.
From page 41...
... 4-37 4-36 4-35 4-34 4-33 4-32 4-31 4-30 4-29 4-28 4-27 4-26 Community Engagement Strategies and Techniques 41
From page 42...
... Seattle-Tacoma International Airport's Noise Abatement Office issued an informational brochure describing its new and improved noise monitoring system. • Van Nuys Airport's Community Outreach Program brochure (31)
From page 43...
... • San Francisco International Airport Fact Sheet Series (50-55) - The Aircraft Noise Abatement Office of the San Francisco International Airport sponsored the publication of a series of fact sheets describing the activities, roles and responsibilities, and composition of the Noise Abatement Office.
From page 44...
... - The Airport Authority has a comprehensive Aeronautical Noise Management Program that includes: consultations with the Vancouver International Airport (YVR) Aeronautical Noise Management Committee; a five-year noise management plan; published noise abatement procedures; an airport noise monitoring and flight tracking system; and a complaint management and response system.
From page 45...
... The San Diego Noise Matters newsletter is published periodically for the residents neighboring San Diego International Airport. 4-80 4-79 4-78 4-77 4-76 4-75 Community Engagement Strategies and Techniques 45
From page 46...
... Example Best Practices. The following sets of frequently asked questions were chosen as best practice examples provided by airports: 4-87 4-86 4-85 4-84 4-83 4-82 4-81 46 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 47...
... • San Francisco International Airport's Frequently Asked Questions (53) San Francisco International Airport's Noise Abatement Office website includes FAQ pertaining to sound insulation, runway configuration, and the airport's noise monitoring system.
From page 48...
... The following were chosen as best practice examples of program reports and overviews: Noise Education • The City of Atlanta's Department of Aviation and Hartsfield-Jackson Atlanta International Airport overview (81) The City of Atlanta's Department of Aviation and Hartsfield-Jackson Atlanta International Airport created an educational publication on aircraft noise.
From page 49...
... Some multimedia presentations allow two-way communication that enables viewers to respond by voice or on-line; a further refinement of technology uses cameras and special connections at both ends so that participants can see and hear one another. 4-110 4-109 4-108 4-107 4-106 4-105 Community Engagement Strategies and Techniques 49
From page 50...
... has undertaken a study of how to reduce noise impacts from aircraft overflights to and from Boston Logan International Airport. This study is known as the Boston Overflight Noise Study.
From page 51...
... Information from two portable noise monitors also may be uploaded into the system to correlate aircraft noise with flight tracks and dates. 4-124 4-123 4-122 Community Engagement Strategies and Techniques 51
From page 52...
... Public decision-making processes at every level of independent agency or government are being transformed by new methods and new technologies for citizen participation. 4-125 52 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 53...
... The drop down boxes under "Services" on the home page lead to a variety of useful tools and capabilities for engaging the public. • Hartsfield-Jackson Atlanta International Airport.
From page 54...
... See http://www.createng.com.au./. 4-132 4-131 4-130 54 Aircraft Noise: A Toolkit for Managing Community Expectations
From page 55...
... Noise technicians use it to support field measurements for airport in-house projects and/or requests from citizens. 4-136 4-135 4-134 4-133 Community Engagement Strategies and Techniques 55


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