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Strategies to Enhance Air Force Communication with Internal and External Audiences: A Workshop Report (2016)

Chapter: Appendix A: Biographical Sketches of Committee Members

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Suggested Citation:"Appendix A: Biographical Sketches of Committee Members." National Academies of Sciences, Engineering, and Medicine. 2016. Strategies to Enhance Air Force Communication with Internal and External Audiences: A Workshop Report. Washington, DC: The National Academies Press. doi: 10.17226/21876.
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A

Biographical Sketches of Committee Members

GENERAL DOUGLAS M. FRASER, Chair, retired from the U.S. Air Force (USAF) in January 2013 after a 37-year career. Since retiring, Gen. Fraser works as a global security consultant with several U.S. defense companies and is the principal of Doug Fraser, LLC. His last assignment in the U.S. armed forces was as the Commander, U.S. Southern Command, responsible for U.S. military operations in Central and South America and the Caribbean. In this capacity, Gen. Fraser was responsible for leading Department of Defense relief efforts following the 2010 Haiti earthquake. Prior to commanding U.S. Southern Command, he served as the Deputy Commander, U.S. Pacific Command from 2008-2009. Gen. Fraser commanded operational flying units across the U.S. Air Force at the squadron, group, and wing levels. As a general officer, in addition to U.S. Southern Command, he commanded the U.S. Air Force Space Warfare Center and four different organizations in Alaska: Alaskan Command, the Alaskan North American Defense Region, Joint Task Force Alaska, and Eleventh Air Force. Gen. Fraser’s staff assignments include two tours in the Pentagon, the first in Headquarters U.S. Air Force and the second in the Office of the Assistant Secretary of Defense for Strategy, Resources, and Requirements. He also served on the staff at Headquarters, U.S. Pacific Command and at Headquarters, U.S. Air Force Space Command. He holds a bachelor’s degree in political science from the U.S. Air Force Academy and a master’s degree in political science from Auburn University at Montgomery. He is also a graduate of the USAF Weapons School, Squadron Officer School, Air Command and Staff College, and the National War College. He is a command pilot with more than 3,300 flying hours in the F-15, F-15E, F-16, and the C-37.

PAMELA A. DREW, Vice Chair. is chief executive officer of Premier Aerospace and Defense, a provider of advisory services in global aerospace, defense, and information solutions. In her 28-year career, Dr. Drew has served as a senior executive for several top-tier aerospace and defense firms, including Boeing, Northrop Grumman, TASC, and Exelis. In her various roles, she has led large-scale businesses providing mission-critical solutions to the Department of Defense, the Department of Homeland Security, the Federal Aviation Administration, NASA, the Intelligence Community, and portions of the global commercial aviation sector. Dr. Drew has held several leadership roles with National Research Council boards and committees, including as the vice chair of the Air Force Studies Board and on the “NextGen” Air Traffic Management committee for the Transportation Research Board. She also serves on the board of directors for the University of Washington’s Applied Physics Laboratory. Dr. Drew has been named an associate fellow of the American Institute of Aeronautics and Astronautics. She also

Suggested Citation:"Appendix A: Biographical Sketches of Committee Members." National Academies of Sciences, Engineering, and Medicine. 2016. Strategies to Enhance Air Force Communication with Internal and External Audiences: A Workshop Report. Washington, DC: The National Academies Press. doi: 10.17226/21876.
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serves on the Strategic Advisory Councils to the Chancellor and Dean of Engineering at the University of Colorado, Boulder, where she earned her Ph.D. in computer science.

RICHARD P. HALLION is a senior advisor to the Science and Technology Policy Institute. Dr. Hallion received his B.A. and Ph.D. in history from the University of Maryland. He also graduated from executive training programs at the Federal Executive Institute and the Kennedy School of Government, Harvard University. He has been a curator at the National Air and Space Museum, Smithsonian Institution; a historian with NASA and the U.S. Air Force; policy analyst for the Secretary of the Air Force; senior advisor for air and space issues, for the Air Force’s Directorate for Security, Counterintelligence, and Special Programs; and special advisor for aerospace technology for the Air Force Chief Scientist. He also serves as a research associate in aeronautics for the National Air and Space Museum and is a member of the board of trustees of Florida Polytechnic University. He is a fellow of the American Institute of Aeronautics and Astronautics, a fellow of the Royal Aeronautical Society, and a fellow of the Royal Historical Society.

JOANN KEYTON is professor of communication at North Carolina State University. She specializes in group communication and organizational communication. Her current research examines the collaborative processes and relational aspects of interdisciplinary teams, participants’ use of language in team meetings, the multiplicity of cultures in organizations, and how messages are manipulated in sexual harassment. Her research is field focused, and she was honored with the 2011 Gerald Phillips Award for Distinguished Applied Communication Scholarship by the National Communication Association. Her research has been published in Business Communication Quarterly, Communication Studies, Communication Theory, Communication Yearbook, Journal of Applied Communication Research, Journal of Business Communication, Management Communication Quarterly, Small Group Research, Southern Communication Journal, and numerous edited collections including the Handbook of Group Communication Theory and Research, The SAGE Handbook of Organizational Communication, and The Oxford Handbook of Organizational Climate and Culture. In addition to publications in scholarly journals and edited collections, she has published three textbooks for courses in group communication, research methods, and organizational culture in addition to co-editing an organizational communication case book. Dr. Keyton was editor of the Journal of Applied Communication Research, Volumes 31-33, and founding editor of Communication Currents, Volumes 1-5. Currently, she is editor of Small Group Research. She is a founder and vice-chair of the Interdisciplinary Network for Group Research.

WENDI E. STRONG is executive vice president of Enterprise Affairs and chief communications officer of USAA, one of America’s leading financial services companies. USAA has proudly served the military community since 1922 and has become well known for its exceptional customer service, financial strength, and work environment. USAA offers its more than 11 million members a full range of insurance, banking, investment products, and financial advice designed to help them achieve financial security. Headquartered in San Antonio, Texas, with more than 27,000 employees in offices throughout the United States and Europe, USAA owns and manages assets of nearly $213 billion. Ms. Strong leads the association’s strategic communications functions and has responsibility for corporate and CEO communications, reputation management, corporate responsibility, and community and military affairs. Her team is focused on engaging and building lasting relationships with USAA’s constituents. Prior to joining USAA in 2000, Ms. Strong served as vice president of strategic communications for Associates First Capital Corporation and in executive leadership roles at Kimberly-Clark Corporation and Rosewood Hotels and Resorts. In addition to her 30 years of corporate experience, she spent 6 years as a public relations executive at Hill+Knowlton and Dallas-based Holt & Associates. Ms. Strong has many active and past board and professional memberships to include the following: member and board of trustees of the Arthur W. Page Society; board of trustees for the Institute of Public Relations; member of the Public Relations Society of America; member of The Wisemen; and member of the advisory board for the Mayborn School of Journalism at the University of North Texas.

Suggested Citation:"Appendix A: Biographical Sketches of Committee Members." National Academies of Sciences, Engineering, and Medicine. 2016. Strategies to Enhance Air Force Communication with Internal and External Audiences: A Workshop Report. Washington, DC: The National Academies Press. doi: 10.17226/21876.
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Page 31
Suggested Citation:"Appendix A: Biographical Sketches of Committee Members." National Academies of Sciences, Engineering, and Medicine. 2016. Strategies to Enhance Air Force Communication with Internal and External Audiences: A Workshop Report. Washington, DC: The National Academies Press. doi: 10.17226/21876.
×
Page 32
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The U.S. Air Force (USAF) helps defend the United States and its interests by organizing, training, and equipping forces for operations in and through three distinct domains -- air, space, and cyberspace. The Air Force concisely expresses its vision as "Global Vigilance, Global Reach, and Global Power for America." Operations within each of these domains are dynamic, take place over large distances, occur over different operational timelines, and cannot be routinely seen or recorded, making it difficult for Airmen, national decision makers, and the American People to visualize and comprehend the full scope of Air Force operations. As a result, the Air Force faces increasing difficulty in succinctly and effectively communicating the complexity, dynamic range, and strategic importance of its mission to Airmen and to the American people.

To address this concern, the Chief of Staff of the USAF requested that the National Academies of Sciences, Engineering, and Medicine convene a workshop to explore options on how the Air Force can effectively communicate the strategic importance of the Service, its mission, and the role it plays in the defense of the United States. Participants worked to address the issues that a diverse workforce encompassing a myriad of backgrounds, education, and increasingly diverse current mission sets drives the requirement for a new communication strategy. The demographics of today's Air Force creates both a unique opportunity and a distinct challenge to Air Force leadership as it struggles to communicate its vision and strategy effectively across several micro-cultures within the organization and to the general public. This report summarizes the presentations and discussions from the workshop.

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